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Tips & advice for small business owners about hosting & participating in online events to grow your email list, boost your visibility and prime your launches

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Online Business, launching Michelle Pontvert Online Business, launching Michelle Pontvert

Live Launch vs Evergreen Launch: Which Method is Right for You?

If you’ve been in this online business world for a minute, you’ve probably seen or even run a launch. And while they are super effective sales methods, launches can be very overwhelming and stressful to run! Or at least, they can be…

Picking the right launch strategy for you and your business can make a huge impact, not only on your sales but on the energy it takes to execute. In this post, we will cover live launches vs evergreen launches and help you determine which is the best strategy for your next launch.

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Online Business, Tools & Tech Michelle Pontvert Online Business, Tools & Tech Michelle Pontvert

ConvertBox Review: Expert Insights for Entrepreneurs

Pulling attention to something specific on your website can make the difference between a visitor joining your email list or buying your offer and simply closing your tab never to be seen again.

That’s why pop-ups are so powerful! They command attention, and when used strategically can hugely improve your website conversion rates.

That’s why I’m sharing my honest review of the pop-up software I use in my business: ConvertBox so you can decide if it’s worth the investment for you too.

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Online Business, Tools & Tech, Notion Michelle Pontvert Online Business, Tools & Tech, Notion Michelle Pontvert

Notion vs ClickUp: Which is the Best Project Management Tool?

Managing all the ins and outs of our projects is essential as entrepreneurs. But we can’t track all those tasks, deadlines and details on our own, which is why having a great project management tool is a must-have for all business owners, regardless of it you’re selling done-for-you services, online courses or digital products.

In this blog post, I’m comparing the two most popular project management tools Notion and ClickUp to help you decide which is right for you and your business.

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Online Business Michelle Pontvert Online Business Michelle Pontvert

An Honest Review of Wandering Aimfully

There are so many coaching programs out there that claim to help you grow your business, but few of them are as committed to helping you do so in a fun and supportive way that meets you where you’re at all throughout your business journey.

That’s just part of what makes Wandering Aimfully* such a unique program. Because it’s so much more than just coaching…

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Online Business, podcast, Marketing Michelle Pontvert Online Business, podcast, Marketing Michelle Pontvert

How to Start Your Own Business Podcast

Are you thinking about starting a podcast? The podcast industry has exploded over the last few years, and with good reason! There are so many benefits that come along with adding your own business podcast into your marketing strategy.

In this post, I’ll share some of the things you should think about and brainstorm before deciding a launch date for your podcast.

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Client Communication: Balancing Professionalism and Personal Connection

If you’re working with clients in any capacity, whether you’re a done-for-you service provider, freelancer, coach or consultant, you’ll undoubtedly need great communication skills to manage your projects, stay on schedule and hold boundaries with your clients.

In this blog post, I’ll be sharing some tips for effective client communication that balances keeping your client connection with being the trusted expert you are.

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Online Business, Tools & Tech, Notion, Service Providers Michelle Pontvert Online Business, Tools & Tech, Notion, Service Providers Michelle Pontvert

Why Every Service Provider Needs a Client Project Hub

If you’re selling done-for-you services - whether as a freelancer, consultant or a specialist like a Copywriter, VA or Ads Manager - you need a client project hub. Aka, a centralized place you manage your project with your client.

In this blog post, I’ll be sharing why you need to use client project hubs in your projects and the impact they’ll have on your business.

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Online Business, Branding Michelle Pontvert Online Business, Branding Michelle Pontvert

Why Authenticity is Key to Building a Successful Brand

If your business or brand is feeling ‘off’ lately, it could be because you need to re-align your brand. Authenticity plays an important role in helping build trust between businesses and their customers, which can lead to increased visibility and customer loyalty.

In this blog post, I’ll be discussing why authenticity should be at the heart of any branding strategy.

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