The Blog
Tips & advice for small business owners about hosting & participating in online events to grow your email list, boost your visibility and prime your launches
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How I Transitioned From Service Provider to Course & Digital Product Creator
How I went from done-for-you service provider to online course creator and digital product shop owner
Digital Product Ideas 2024: A Complete Guide
Looking for digital product ideas 2024? Dive into our complete guide for innovative concepts and strategies to stay ahead in the digital market.
Embrace Bottom Up Thinking: Building Your Business
In this blog post I’m sharing how I’ve shaped my business to work for my brain and my “Bottom-Up Thinking” and some tips to help you think more intentionally about how you shape your business to fit your unique brain too!
Live Launch vs Evergreen Launch: Which Method is Right for You?
If you’ve been in this online business world for a minute, you’ve probably seen or even run a launch. And while they are super effective sales methods, launches can be very overwhelming and stressful to run! Or at least, they can be…
Picking the right launch strategy for you and your business can make a huge impact, not only on your sales but on the energy it takes to execute. In this post, we will cover live launches vs evergreen launches and help you determine which is the best strategy for your next launch.
ConvertBox Review: Expert Insights for Entrepreneurs
Pulling attention to something specific on your website can make the difference between a visitor joining your email list or buying your offer and simply closing your tab never to be seen again.
That’s why pop-ups are so powerful! They command attention, and when used strategically can hugely improve your website conversion rates.
That’s why I’m sharing my honest review of the pop-up software I use in my business: ConvertBox so you can decide if it’s worth the investment for you too.
Notion vs ClickUp: Which is the Best Project Management Tool?
Managing all the ins and outs of our projects is essential as entrepreneurs. But we can’t track all those tasks, deadlines and details on our own, which is why having a great project management tool is a must-have for all business owners, regardless of it you’re selling done-for-you services, online courses or digital products.
In this blog post, I’m comparing the two most popular project management tools Notion and ClickUp to help you decide which is right for you and your business.
An Honest Review of Wandering Aimfully
There are so many coaching programs out there that claim to help you grow your business, but few of them are as committed to helping you do so in a fun and supportive way that meets you where you’re at all throughout your business journey.
That’s just part of what makes Wandering Aimfully* such a unique program. Because it’s so much more than just coaching…
Small Business Owners' Guide to Work-Life Balance
Discover work-life balance tips for small business owners on our blog. Enhance productivity and well-being with our insightful guide.
5 Lessons From Starting & Closing a Joint Business Partnership
So in this blog, I’m sharing my 5 biggest lessons learned from starting and now closing a joint business in case you’re considering starting a partnership business.
Why Typical Business Goal Planning Doesn’t Work for Neurodiverse Entrepreneurs
Discover why typical business goal planning methods are ineffective for neurodiverse entrepreneurs. Learn how to find a calmer, more sustainable approach to growing a successful business that fits your unique circumstances.
Why You’re Not Getting Clients From Discovery or Sales Calls
Learn why your discovery and sales calls aren't generating clients and learn valuable tips to improve conversions. Ideal for small business owners with limited capacity due to childcare, disability, health challenges, neurodivergent, mental illness, or chronic illness.
5 Selling Strategies That Allow You To Sell Your Services Without Sales Calls
Discover effective selling strategies that allow you to grow your business without the need for sales calls. Perfect for small business owners with limited energy or capacity due to childcare, disability, health challenges, and more.
5 Things you don’t need in order to sell your services, courses or digital products
In this blog post, I’m sharing 5 things you do not need to have in place (or in your business at all!) in order to make good sales of your services, courses or digital products - or really anything!
How to Create a High Converting Webinar for Your Course Launch
In this post, you will find some of the best tips and tricks for creating a high-converting webinar for your course launch.
How to Market and Grow Your Podcast Audience
If you’d love to increase your podcast subscribers and audience this year, this post is for you! Learn how to market and grow your podcast audience with these 5 simple strategies.
5 Ways to Improve Your Podcast Show Notes
Show notes are an often overlooked asset for your podcast because they not only offer a great way for your audience to engage with your content further, they can also help market your business with SEO! In this post, I will be sharing five ways to improve your podcast show notes quickly and easily!
How to Start Your Own Business Podcast
Are you thinking about starting a podcast? The podcast industry has exploded over the last few years, and with good reason! There are so many benefits that come along with adding your own business podcast into your marketing strategy.
In this post, I’ll share some of the things you should think about and brainstorm before deciding a launch date for your podcast.
The Power of Personal Brand Photography For Your Business
It's no secret that people buy from people they know, like, and trust. So if you're looking to attract more clients or customers, personal branding photography is a powerful tool to help make that happen. Keep reading to learn more about the power of personal brand photography and how it can benefit your business.
Client Communication: Balancing Professionalism and Personal Connection
If you’re working with clients in any capacity, whether you’re a done-for-you service provider, freelancer, coach or consultant, you’ll undoubtedly need great communication skills to manage your projects, stay on schedule and hold boundaries with your clients.
In this blog post, I’ll be sharing some tips for effective client communication that balances keeping your client connection with being the trusted expert you are.
Why Every Service Provider Needs a Client Project Hub
If you’re selling done-for-you services - whether as a freelancer, consultant or a specialist like a Copywriter, VA or Ads Manager - you need a client project hub. Aka, a centralized place you manage your project with your client.
In this blog post, I’ll be sharing why you need to use client project hubs in your projects and the impact they’ll have on your business.
The Best Digital Planner for Entrepreneurs
Picking the right digital planner for your business is an important decision for any entrepreneur. In this blog post I’m sharing some of the best digital planners out there and my personal pick for the best business planner for small business owners juggling multiple projects without a big team to support them.
Best Business Advice for Entrepreneurs: Do More Of What You Love
In this blog post, I’ll be sharing how to leaning into your natural excitement and internal momentum can make doing the things that need doing a whole lot easier - and help your business reach your big goals too!
2023: The behind-the-scenes review of my online business
Take a look behind the scenes in my 2023 business review. I’m sharing my biggest wins, key takeaways and goals for next year!
The Role of Scarcity in Your Sales Page Strategy
In this blog post, I’m exploring how to look at the power of urgency and figure out how you want to use it in a way that works for YOU! So don't miss out - let's dive right into harnessing the potential of using scarcity in your sales page strategy.
How to Use Social Proof on Your Sales Page
One of the most effective ways to build trust is by incorporating social proof into your sales page. In this blog post, I’ll share how to use social proof on your sales page to increase trust and credibility.
Creating a Sense of Urgency on Your Sales Page with Countdown Timers
In this blog I’ll be sharing how you can ethically use countdown timers on your sales pages to increase your sense of urgency without feeling icky.
Why Authenticity is Key to Building a Successful Brand
If your business or brand is feeling ‘off’ lately, it could be because you need to re-align your brand. Authenticity plays an important role in helping build trust between businesses and their customers, which can lead to increased visibility and customer loyalty.
In this blog post, I’ll be discussing why authenticity should be at the heart of any branding strategy.
How to Start an Affiliate Program for Your Digital Courses
If you want to create something that brings new students into your course and allows your students to bring in passive income, the answer is creating a great affiliate program.
In this post, I’ll be sharing everything you need to know to start an affiliate program for your digital courses.
How to Create a Better Workflow for Onboarding New Clients
In this post, I’m sharing some ways you can improve your onboarding process to wow your clients and streamline your processes.
Navigating the Marketing Maze: Finding Your Perfect Fit
Discover how to choose the perfect marketing platform for your business, overcoming the pressure to conform and aligning with your unique strengths and preferences.

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